ViacomCBS unveils new company name
We hope that you are as excited and inspired as we are by the recent announcements from this week’s Investors’ event on 16 February 2022, that we will now be known as "Paramount Global" or simply as “Paramount”.
Over the past two years, following the successful merger of our now legacy Viacom and CBS companies, we've proven our prowess as content kings across all of our brands. Working together as an incredible team on a common vision and plan enabled us to develop and execute an amazing content offering, some of which were firsts in their own rights on our continent.
With this in mind, ViacomCBS’s rebranding as Paramount Global, or just Paramount, a name synonymous with tremendous entertainment and industry leadership, is aimed at effectively positioning us on the path to transform our business for the future.
We strongly believe that in this moment of change, we are at an exciting moment in our company's history. Today, our streaming business, driven by the exponential growth of Paramount+ in the past one year after its launch, is rapidly expanding globally. Our diverse multimedia offering is enthralling viewers all around the world. And, as evidenced by the fourth-quarter and full-year results, our momentum is accelerating to ensure that Paramount+ has its presence in every region of the world, with 2023 set as the launch year in Africa.
An iconic global company deserves an iconic global name. One that reflects the power of our content and echoes our role and purpose as champions of a rich heritage as leaders in the future of entertainment.
We are immensely proud of the many inspired achievements we have made together and look forward to the successes ahead with our new identity.
Thank you to everyone who has worked so hard to make us a content powerhouse on the continent. Let’s reach new heights and build an even brighter future together.
Siyabonga, Baie Dankie, Realeboga, Thank you, Asante, Nagode, Adupe.
Craig & Monde